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Why People Don't Listen in a Crisis
​​And What to Do About It

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WEBINAR DETAILS
As federal frameworks shrink and trust erodes, the burden of effective communication is shifting rapidly to states and local agencies. This session explores why crisis messaging so often fails and how to design clear, behavior-driving communication that elicits action and saves lives. 

​SPEAKER BIO
Amanda Larrinaga is the founder and CEO of Firebrand Creative, a public health communications consultancy specializing in behavioral science and community-centered design. With 15+ years leading behavior-change initiatives for agencies like CDC, DOE, and DHS, she has shaped national campaigns that translate complex guidance into action and support communities on the front lines.

DETAILS

JANUARY 29, 2026
1:00 - 2:00 PM ET

SPEAKER

Amanda Larrinaga
CEO, FireBrand

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About Logista

Logista is the first rapidly deployable logistics management software designed specifically for the needs of disaster response professionals, allowing you to track anything, anywhere you want to. With its user-friendly interface and automated features, Logista saves time, reduces costs, and ultimately saves lives in emergency situations.

Logista is a product developed by Preston Solutions and Support. Please reach out to us with any questions at: [email protected].​